Edited By
Isabella Rios

Prices for Appleβs latest offering are stirring up heated discussion among people. The iPhone 18 Pro is making waves with a price tag higher than that of gold. With comments flowing in from various forums, the sentiment showcases the confusion and frustration surrounding such high costs.
The price hike for the iPhone 18 Pro has many scratching their heads. Commenters noted that the latest model costs a staggeringβΉ3 lakh for the Duo model, while the iPhone 17 Pro has seen prices soar to nearly βΉ1,11,000. One commenter lamented, "Idts there will be a new 18. They didnβt even tease anything about 18 in March 2027."
Price Shock
Many commenters expressed disbelief over the rising costs. One noted, "Oh my god 17K price hike on base models," while another exclaimed, "Freaking loot!" The consensus: smartphones are getting too expensive.
Continuing Demand
Despite the shock, a surprising number of people seem set to continue buying iPhones regardless of price. One voice remarked, "Even if itβs 5 lac, Indian will buy it Whatβs the big deal?" This suggests that brand loyalty might overshadow price concerns.
Affordable Alternatives
People pointed out alternatives to expensive models. A user noted, "For the price of Duo you can get Asus Zephyrus G14 for 2L, and STILL HAVE 1L left lmaooo." This indicates a growing interest in other brands over Apple's premium pricing.
"So they basically count 1 USD as 150 INR now, wow, our currency is not worth shit to them anymore." β User comment
Interestingly, many users referred to financing options, suggesting that many people might be purchasing the latest iPhones on EMI, indicating a shift in consumer behavior towards budgeting for such high-end purchases.
Commenters displayed a mix of enthusiasm and discontent. While a faction appears willing to invest in the iPhone for status symbols, others are clearly weary of increasing expenses.
β³ Models like the iPhone Duo are priced at βΉ3 lakh, causing uproar.
β½ Local demand for iPhones remains high, despite mounting skepticism over pricing.
β» "Not value for money anymore, will buy in 2029 now" suggests people are considering alternatives.
Amid this rising cost controversy, the question remains: Are these price hikes sustainable for companies like Apple in the long-term retail landscape?
As tech prices continue to climb, there's a strong chance that companies like Apple will need to reassess their pricing strategies to avoid losing market share. Experts estimate around 20-30% of potential buyers might reconsider their purchase if trends persist. This could lead to an increase in financing options and promotions, allowing people to access the latest models without feeling the financial strain. However, loyalty to premium brands may help maintain demand for now, but as alternatives become more appealing, Apple may face stiffer competition from emerging brands focused on affordability.
The current sentiment around smartphone pricing mirrors the saga of vinyl records in the 1980s. Despite their high prices, collectors clung to their classic records, while new technologies like CDs offered more affordable and versatile options. Eventually, the vinyl industry had to adapt or risk extinction. Similarly, as people voice frustration over smartphone costs, tech companies may find themselves in a race to innovate and offer value, lest they become relics amidst a sea of budget-friendly choices that capture the hearts of consumers.